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A study on determinants of viral marketing with special reference to video messages and advertisments Sangeeta Mehrolia.

Akhil G S.

A study on determinants of viral marketing with special reference to video messages and advertisments Sangeeta Mehrolia. - Bangalore PES University - NULL .

Subjects--Topical Terms:
Marketing Management

Dewey Class. No.: PRMBA18-2420

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