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A study on impact of influencer marketing on buying behavior among gen z in the city of Bangalore Ravi Urs.

Vindhya R.

A study on impact of influencer marketing on buying behavior among gen z in the city of Bangalore Ravi Urs. - Bangalore PES University - NULL .

Subjects--Topical Terms:
Marketing Management

Dewey Class. No.: PRMBA21-3391

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