Marketing management : global perspective indian context (Record no. 188877)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00481nam a2200169Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250606102149.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231217s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780230637290 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 RAM;7 R |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ramaswamy V S. Namakumari S. |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing management : global perspective indian context |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc. | 2009 |
| Name of publisher, distributor, etc. | McMillan india |
| Place of publication, distribution, etc. | New Delhi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxix, 872 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing,management,global |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Date last seen | Total Checkouts | Full call number | Accession number | Old discount | Date checked out | Cost, replacement price | Price effective from | Category | Lost status | Damaged status | Department | Withdrawn status | bill no. | bill date | Permanent Location | Current Location | Shelving location | Entry date | Vendor | Cost, normal purchase price | Grants | Currency symbol | Conversion rate | Discount | Discount type | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 26/01/2024 | 658.8 RAM;8 R1 | 73791 | 20 | 468.00 | 26/01/2024 | Books | Central Library | SIPHO/2010/CRB/297 | 25/02/2014 | Central Library | Central Library | Central Library | 29/09/2010 | Surya Infotainment Products Pvt. Ltd. | 585.00 | MBA | RS | 1 | 117 | Rupees | ||||||
| 17/02/2026 | 2 | 658.8 RAM;9 | 73792 | 20 | 04/02/2026 | 468.00 | 26/01/2024 | Books | Central Library | SIPHO/2010/CRB/297 | 25/02/2014 | Central Library | Central Library | Central Library | 29/09/2010 | Surya Infotainment Products Pvt. Ltd. | 585.00 | MBA | RS | 1 | 117 | Rupees | ||||
| 23/04/2024 | 1 | 658.8 RAM;10 | 73793 | 20 | 04/04/2024 | 468.00 | 26/01/2024 | Books | Central Library | SIPHO/2010/CRB/297 | 25/02/2014 | Central Library | Central Library | Central Library | 29/09/2010 | Surya Infotainment Products Pvt. Ltd. | 585.00 | MBA | RS | 1 | 117 | Rupees | ||||
| 19/02/2026 | 3 | 658.8 RAM;11 | 73794 | 20 | 10/02/2026 | 468.00 | 26/01/2024 | Books | Central Library | SIPHO/2010/CRB/297 | 25/02/2014 | Central Library | Central Library | Central Library | 29/09/2010 | Surya Infotainment Products Pvt. Ltd. | 585.00 | MBA | RS | 1 | 117 | Rupees | 1 | |||
| 19/02/2026 | 2 | 658.8 RAM;7 R | 73790 | 20 | 14/02/2026 | 468.00 | 26/01/2024 | Books | Central Library | SIPHO/2010/CRB/297 | 25/02/2014 | Central Library | RFID Kiosk | Central Library | 29/09/2010 | Surya Infotainment Products Pvt. Ltd. | 585.00 | MBA | RS | 1 | 117 | Rupees |