IT tools for enhancing CRM delivery system : quality application for delivering CRM (Record no. 213552)

MARC details
000 -LEADER
fixed length control field 01177nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231221s9999 xx 000 0 und d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rawat, Sudhanshu. Mago, Sanjeev.
245 #0 - TITLE STATEMENT
Title IT tools for enhancing CRM delivery system : quality application for delivering CRM
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2004
Name of publisher, distributor, etc. AIMA
Place of publication, distribution, etc. New Delhi
500 ## - GENERAL NOTE
General note Bill N/A
510 ## - CITATION/REFERENCES NOTE
Name of source Give customers what they want... that's what we're all here for!. Each and every component of an organization needs to 'touch' the customer for delivery of best service. Customer service focus has to extend across business cycles. There should be efficient complaint, comment, enquiry systems for customers to address their complaints. There should be a complete customer listening strategy. Understanding the key drivers of customer satisfaction is critical to business success. Rawat, Sudhanshu. Mago, Sanjeev have discussed at length the various key drivers of customer satisfaction. They have created an understanding of the importance of service and change management, customer listening programs, and technology as a tool for CRM.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element tools,enhancing,CRM,Quality,Delivering,CRM
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Compact Disks
Holdings
Date last seen Total checkouts Accession number Cost, total (INR) price Price effective from Category Lost status Damaged status Department Withdrawn status Home library Current library Shelving location Entry date Vendor Cost, normal purchase price Grants Billdate Currency symbol Conversion rate Discount Old discount
26/01/2024   CD5696 299.00 26/01/2024 Compact Disks     Central Library   Central Library Central Library Central Library   Publisher 299.00 BM 20/12/2016 RS 1    

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