Marketing management (Record no. 235004)

MARC details
000 -LEADER
fixed length control field 00465nam a2200169Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241206173238.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231221s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789332557185
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOT ;1 R
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip. keller, Kevin Lane.
245 #0 - TITLE STATEMENT
Title Marketing management
250 ## - EDITION STATEMENT
Edition statement 15th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 2016
Name of publisher, distributor, etc. person education
Place of publication, distribution, etc. South Asia
300 ## - PHYSICAL DESCRIPTION
Extent xxvi, 756+I21
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing,management,South,Asian
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Arch Books
Holdings
Date last seen Total Checkouts Full call number Accession number Cost, replacement price Price effective from Category Lost status Source of classification or shelving scheme Damaged status Department Withdrawn status bill no. Permanent Location Current Location Shelving location Entry date Vendor Cost, normal purchase price Grants Currency symbol Conversion rate Discount Discount type
26/01/2024   658.8 KOT ;1 R AR931 719.28 26/01/2024 Arch Books   Dewey Decimal Classification       383 Central Library Central Library Central Library 14/08/2018 Surya Book Supplier 999.00 Design RS 1 279.72 Rupees

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