Marketing research : Text and cases (Record no. 289501)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00443nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240126s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 256031835 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 BOY;1 R |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Boyd, Harper W. Westfall, Ralph. Stasch, Stanley F. |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing research : Text and cases |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Richard D Irwin, |
| Place of publication, distribution, etc. | Homewood |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 836 |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | NULL |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | PESU Books |
| Date last seen | Total checkouts | Full call number | Accession number | Volume/Issue Number | Cost, total (INR) price | Price effective from | Category | Lost status | Damaged status | Department | Withdrawn status | Home library | Current library | Shelving location | Entry date | Vendor | Cost, normal purchase price | Grants | Billnumber | Currency symbol | Conversion rate | Discount |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 26/01/2024 | 658.8 BOY;1 R | PU10973 | (07/06/1905) | 1939.78 | 26/01/2024 | PESU Books | HEM | Central Library | Central Library | HM | 07/01/2020 | Amazon | 1939.78 | HM | IN-31234 | RS | 1 |