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Text| Item type | Current library | Collection | Call number | Status | Barcode | |
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Central Library MBA | MBA | 658.827 SCH R (Browse shelf(Opens below)) | Available | 40377 |
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| 658.827 MOO;8 Brand management : the Indian context | 658.827 PRI;1 R Brand immortality : how brands can live along and prosper | 658.827 RAM;7 Managing Indian brands : marketing concepts and strategies | 658.827 SCH R Handbook of strategic brand communication campaigns | 658.827 SEN R Brand positioning : strategies for competitive advantage | 658.827 VER;2 Brand management : text and cases | 658.827 VER;5 Brand management : text and cases |
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