Marketing communications industry : entrepreneurial case studies

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TextPublication details: 2008 Response New DelhiDescription: xiii+189ISBN:

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Item type	Current library	Collection	Call number	URL	Status	Barcode
Books	Central Library MBA	MBA	658.87002138 JAI;1 R (Browse shelf(Opens below))	Link to resource	Available	53625

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Previous	658.87 SIN;1 R Managing retailing	658.87 SWA R Retailing management : text and cases	658.87 VAR R Principles of retail management	658.87002138 JAI;1 R Marketing communications industry : entrepreneurial case studies	658.87020722 GOP;1 R Case studies on wal mart : business model challenges and global expansion pressures	658.88 DUF;1 Credit risk : pricing, measurement, and management	658.89 RAJ;1 R Events management : an integrated and practical approach	Next

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