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Shopper, buyer and consumer behaviour: theory, marketing applications and public policy implicatiions

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TextLanguage: English Publication details: 2003 Biztantra New DelhiDescription: xxi+598ISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Business Management Library	Central Library Central Library	BBM	658.8342 LIN;1 R (Browse shelf(Opens below))	Available	BM1054
Business Management Library	Central Library Central Library	Central Library	658.8342 LIN;2 R1 (Browse shelf(Opens below))	Available	BM1055
Business Management Library	Central Library Central Library	Central Library	658.8342 LIN;3 (Browse shelf(Opens below))	Available	BM1056
Business Management Library	Central Library Central Library	Central Library	658.8342 LIN;4 (Browse shelf(Opens below))	Available	BM1057

Previous	No cover image available	No cover image available		No cover image available	No cover image available			Next
Previous	658.82 SON;1 Advertising and sales management	658.827 MOO Brand management : the Indian context	658.8342 HAW;1 R Consumer behavior: Building marketing strategy	658.8342 LIN;1 R Shopper, buyer and consumer behaviour: theory, marketing applications and public policy implicatiions	658.8342 LOU;1 R Consumer behavior: Concepts and applications	658.8342 SCH;8 Consumer behavior	658.8342 SCH;9 Consumer behavior	Next

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