TY  - BOOK
AU  - Sheth, Jagdish N Mittal, Banwari Newman, Bruce 1
TI  - Customer behavior : Consumer behavior and beyond 
U1  - 658.8342  SHE;1 `R' 
PY  - 1999///
PB  - Harcourt Brace College
KW  - Customer behavior
ER  -