Aaker, David A <br/><br/>
Strategic market management 

 - 5th ed. 
 -  New York : John Wiley,   1998 
 - xiv+330 
<br/><br/><label>Subjects--Topical Terms: </label><br/>strategic market,
<br/><br/><label>Dewey Class. No.: </label>658.8  AAK;1  'R'