Malhotra, Naresh K <br/><br/>
Marketing research : An applied orientation 

 - 3rd ed. 
 -  New Delhi : Pearson Education,  1999 
 - xxxv+763+115 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing,research,:,An,orientation
<br/><br/><label>Dewey Class. No.: </label>658.8  MAL;6