00394nam a2200133Ia 4500008004100000041001200041082001800053100005500071245004300126250001200169260004700181300001400228650001800242231217s9999 xx 000 0 und d aEnglish a658.82 WEL;6 aWells, William D. Burnett, John. Moriarty, Sandra. 0aAdvertising : principles and practice  a6th ed. c2003bPearson Education (Singapore)aDelhi axxxii+599 aAdvertising,: