TY  - BOOK
AU  - Dyche, Jill
TI  - CRM handbook : a business guide to customer relationship management
U1  - 658.812  DYC;1  R 
PY  - 2002///
CY  - Delhi
PB  - Pearson Education (Singapore)
KW  - CRM,:,business,customer,relationship,management
ER  -