TY  - BOOK
AU  - Ravi Shanker
TI  - Services marketing: The Indian perspective (text and readings)
SN  - 81-7446-267-8
U1  - 658.8  RAV 
PY  - 2002///
CY  - New Delhi
PB  - Excel Books
KW  - Services,marketing:,Indian,(text,readings)
ER  -