TY  - BOOK
AU  - Parasuraman, AGrewal, DhruvKrishnan, R
TI  - Marketing research : first Indian adaptation
SN  - 81-7722-514-6
U1  - 658.8  PAR  R 
PY  - 2004///
CY  - New Delhi
PB  - Biztantra
KW  - Marketing,research,:,adaptation
ER  -