TY  - BOOK
AU  - Annacchino, Marc A
TI  - New product developement : from initial idea to product management
SN  - 9780750677325
U1  - 658.5752  ANN;1 
PY  - 2003///
PB  - Elsevier
KW  - product,developement,:,initial,idea,product,management
ER  -