Jha, S M <br/><br/>
Services marketing 

 - 7th rev ed. 
 - Mumbai  HPH  2003 
 - 729 
<br/><br/> Content page available 
<br/><br/><label>ISBN: </label>9788183188401 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  JHA;3  R