TY  - BOOK
AU  - Dhanpal, D. David Rajesh
TI  - Marketing in the digital era : an anthology of papers presented in the AICTE sponsored national seminar
U1  - 658.8  DHA;1  R 
PY  - 2006///
PB  - Sona School of Management
KW  - Marketing,digital,:,anthology,papers,presented,AICTE,sponsored,national,seminar
ER  -