TY  - BOOK
AU  - Sahadev, Sunil. Purani, Keyoor
TI  - International conference on marketing in the age of convergence : proceedings
U1  - 658.8  SAH;1  R 
PY  - 2006///
CY  - Kozhikode
PB  - Indian Institute of Management
KW  - conference,marketing,age,convergence
ER  -