Panda, Tapan K. <br/><br/>
Marketing management : texts and cases in Indian context 

 - 2nd ed. 
 - New Delhi  Excel Books  2007 
 - xvii+757 
<br/><br/><label>ISBN: </label>9788174465481 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing,management,:,texts,context
<br/><br/><label>Dewey Class. No.: </label>658.8  TAP;1  R