Dwyer, Robert F. Tanner, John F. <br/><br/>
Business marketing : connecting strategy, relationships and learning 

 - 3rd ed. 
 - New Delhi  Tata McGraw Hill  2006 
 - xxii+684 
<br/><br/><label>ISBN: </label>9780070220911 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business,marketing,connecting,strategy,,relationships
<br/><br/><label>Dewey Class. No.: </label>658.8  DWY;1  R