00414nam a2200157Ia 4500008004100000020001500041041001200056082002000068100002300088245004900111250001200160260003300172300001400205500002700219650001000246231217s9999    xx            000 0 und d  a8178811308  aEnglish  a658.8  JAY;1  R  aJayasimha, K R ed. 0aStrategic marketing V.1 : concepts and cases  a1st ed.  c2003bICFAI PressaHyderabad  aviii, 183  aContent page available  aICFAI