Berson, Alex. Smith, Stephen. Thearling, Kurt. <br/><br/>
Building data mining applications for CRM 

 - TMH  New Delhi  2000 
 - xxvii+510 
<br/><br/><label>ISBN: </label>9780071344449 
<br/><br/><label>Subjects--Topical Terms: </label><br/>mining,CRM
<br/><br/><label>Dewey Class. No.: </label>005.7  BER;2  R1