TY  - BOOK
AU  - Kapferer, J N. Bastien, V.
TI  - The luxury strategy : break the rules of marketing to build luxury brands
SN  - 9780749456993
U1  - 658.8  KAP;1  R 
PY  - 2009///
CY  - New Delhi
PB  - Kogan Page
KW  - luxury,strategy,break,rules,marketing,build,luxury,brands
ER  -