Pringle, Hamish. Field, Peter. <br/><br/>
Brand immortality : how brands can live along and prosper 

 - UK  Kogan Page  2009 
 - xii+320 
<br/><br/><label>ISBN: </label>9780749457013 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand,immortality,brands,can,along,prosper
<br/><br/><label>Dewey Class. No.: </label>658.827  PRI;2  R1