Eun, Cheol S. Resnick, Bruce G. Marketing white book 2010-2011 : one stop guide for marketers - 6th ed. - New Delhi TMH 2010 - 450 ISBN: 9788190845236 Subjects--Topical Terms: Marketing,white,2010-2011,stop,marketers Dewey Class. No.: 658.8 BUS;1 R