TY - BOOK AU - Eun, Cheol S. Resnick, Bruce G. TI - Marketing white book 2010-2011 : one stop guide for marketers SN - 9788190845236 U1 - 658.8 BUS;1 R PY - 2010/// CY - New Delhi PB - TMH KW - Marketing,white,2010-2011,stop,marketers ER -