Kambhammettu, Shyam Sunder ed. <br/><br/>
Brand valuation : concept and applications 

 - Hyderabad  Icfai  2005 
 - xi, 243+A7 
<br/><br/><label>ISBN: </label>8189333097 
<br/><br/><label>Subjects--Topical Terms: </label><br/>brand,valuation,concept
<br/><br/><label>Dewey Class. No.: </label>658.827  KAM;1  R