TY  - BOOK
AU  - Ramaswamy V S. Namakumari S.
TI  - Marketing management : global perspective indian context
SN  - 9780230637290
U1  - 658.8  RAM;7  R 
PY  - 2009///
CY  - New Delhi
PB  - McMillan india
KW  - Marketing,management,global
ER  -