TY  - BOOK
AU  - Haig, Matt.
TI  - Brand royalty : how the world's top 100 brands thrive and survive
SN  - 9780749444396
U1  - 658.827  HAI;1  R 
PY  - 2004///
CY  - New Delhi
PB  - Kogan Page
KW  - Brand,royalty,world's,top,100,brands,thrive,survive
ER  -