00385nam a2200133Ia 450000500170000000800410001702000180005808200190007610000360009524500310013126000450016230000130020765000310022020241216112602.0231217s9999 xx 000 0 und d a9780195692280 a658.827 ELL;1 aElliott, Richard. Percy, Larry. 0aStrategic brand management c2007bOxford University PressaNew Delhi axiv, 265 aStrategic,brand,management