TY  - BOOK
AU  - Jaya krishna, S.
TI  - Icfai university press on customer retention management : concepts and applications
SN  - 9788131404751
U1  - 658.812  JAY;2  R1 
PY  - 2006///
CY  - Hyderabad
PB  - Icfai
KW  - Icfai,press,customer,retention,management
ER  -