@book{234025,
	author = {Gopal, R K.},
	title = {Online Shopping Of Grocery And Fast Moving Consumer Goods -a Review Of Factors And Models Of Consumer Behaviour},
	year = {2014},
	note = {Online Shopping Of Grocery And Fast Moving Consumer Goods -a Review Of Factors And Models Of Consumer Behaviour Department of MBA, Dr. R. K. Gopal, Professor PES University, BSK III stage, Bangalore-560085, India. SYNDICATE The Jounal Of Business,15 (1),59-73}
}