Kim, W Chan. Mauborgne, Renee. <br/><br/>
Blue ocean strategy : how to create uncontested market space and make the competition irrelevant 

 - Boston  Harvard Business Review  2015 
 - xxviii, 287 
<br/><br/><label>ISBN: </label>9781625274496 
<br/><br/><label>Dewey Class. No.: </label>658.802  KIM;  R