Anushka H B. <br/><br/>
Effects of music in advertising ( examine the effects of obscure versus bollywood music and study the consumer perceptions)  Suresh G K. 

 - Bangalore  PES University 
 - NULL .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>PRMBA21-3442