TY  - BOOK
AU  - Anushka H B.
TI  - Effects of music in advertising ( examine the effects of obscure versus bollywood music and study the consumer perceptions): Suresh G K
U1  - PRMBA21-3442 
CY  - Bangalore
PB  - PES University
KW  - Marketing Management
UR  - PES1PG19MB316
ER  -