00519nam a2200133Ia 4500008004100000041001200041082001700053100001800070245021500088260003000303440000900333650002500342856001800367240126s9999    xx            000 0 und d  aEnglish  aPRMBA21-3477  aSheikh Haziq. 0aAnalyzing various touch points and features within the online consumer journey on the website to enhance consumer buying experience, with special emphasis on consumers that purchase coffee onlinebDeepak Shyam.  bPES UniversityaBangalore  aNULL  aMarketing Management  uPES1PG19MB157