| 000 | 00405nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 231217s9999 xx 000 0 und d | ||
| 041 | _aEnglish | ||
| 082 | _a659.1 BAT | ||
| 100 | _aBatra, Rajeev Myers, John G Aaker, David A | ||
| 245 | 0 | _aAdvertising management | |
| 250 | _a5th ed. | ||
| 260 |
_c1996 _bNew Delhi : PHI, |
||
| 300 | _axiii+754 | ||
| 650 | _aAdvertising management | ||
| 942 | _cAA | ||
| 999 |
_c166073 _d166073 |
||