000 00426nam a2200157Ia 4500
008 231217s9999 xx 000 0 und d
041 _aEnglish
082 _a658.82 LEE;2 R1
100 _aLee, Monle Johnson, Carla
245 0 _aPrinciples of advertising : a global perspective
250 _a1st ed.
260 _c2003
_bNew Delhi : Viva Books,
300 _axvii+355
650 _aadvertising,:,global
942 _cAA
999 _c169627
_d169627