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| 082 | _a658.82 SHA;6 | ||
| 100 | _aShah, Krut. Dsouza, Alan. | ||
| 245 | 0 | _aAdvertising and promotions: an IMC perspective | |
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_c2009 _bTMH _aNew Delhi |
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| 650 | _aAdvertising,promotions:,IMC | ||
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