000 00446nam a2200157Ia 4500
005 20250403081700.0
008 231217s9999 xx 000 0 und d
020 _a9788131413999
082 _a658.82 GOP;1 R
100 _aGopalakrishnan, P S ed.
245 0 _aIntegrated marketing communication : concepts and cases
260 _c2008
_bIcfai
_aHyderabad
300 _ax, 188
650 _aIntegrated,marketing,communication
942 _cAA
999 _c190421
_d190421