| 000 | 00559nam a2200181Ia 4500 | ||
|---|---|---|---|
| 005 | 20240919154235.0 | ||
| 008 | 240126s9999 xx 000 0 und d | ||
| 020 | _a97812529026850 | ||
| 082 | _a658.82 BEL;6 | ||
| 100 | _aBelch, George E. Belch, Michael A. | ||
| 245 | 0 | _aAdvertising and promotion : an integrated marketing communication perspective | |
| 250 | _a9th ed. | ||
| 260 |
_bMcgraw Hill Education _aNew Delhi |
||
| 300 | _axliii, 1016 | ||
| 440 | _aNULL | ||
| 650 | _aAdvertising,promotion,integrated,marketing,communication | ||
| 942 | _cPU | ||
| 999 |
_c282309 _d282309 |
||