000 00457nam a2200145Ia 4500
008 240126s9999 xx 000 0 und d
041 _aEnglish
082 _aPRMBA19-2737
100 _aSwathi H S.
245 2 _aA comparative study on the impact of various advertising channels used for GMS and MIP products at Aditya Birla capital
_bRavi Urs.
260 _bPES University
_aBangalore
440 _aNULL
650 _aMarketing Management
942 _cPR
999 _c287956
_d287956