000			00481nam a2200157Ia 4500
008			240126s9999 xx 000 0 und d
041			_aEnglish
082			_aPRMBA22-3620
100			_aDhanyashree Srinath.
245		0	_aImpact of print advertising on brand image and consumer buying behavior towards outlook magazines _bSivashanmugam C.
260			_bPES University _aBangalore
440			_aNULL
650			_aFinancial Management
856			_uPES1PG20MB088
942			_cPR
999			_c294372 _d294372