Packaging design : successful product branding from concept to shelf

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Material type: Text

TextPublication details: 2012 John Wiley & Sons HobokenEdition: 2nd edDescription: viii, 246ISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Arch Books	Central Library Central Library	ARCH	658.564 KLI;1 R (Browse shelf(Opens below))	Available	AR999

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Previous	658.5 BOR;1 R Design management : using design to build brand value and corporate innovation	658.5 LOC;1 R Design thinking : integrating innovation, customer experience and brand value	658.564 JAC;1 R Structural packaging : design your own boxes and 3-D forms	658.564 KLI;1 R Packaging design : successful product branding from concept to shelf	658.575 BAX;1 R Product design : a practical guide to systematic methods of new product development	658.575 CAG;1 R Creating breakthrough products : innovation from product planning to program approval	658.575 CRA;1 R New products management	Next

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