Brand management : principles and practices

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TextSeries: NULLPublication details: Oxford University Press New Delhi 2012Description: xxiii,455ISBN:

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Holdings
Item type	Current library	Collection	Call number	Vol info	Status	Barcode
PESU Books	RFID Kiosk HM	HEM	658.827 DUT;1 (Browse shelf(Opens below))	(04/07/1905)	In transit from RFID Kiosk to Central Library since 05/02/2026	PU10955
PESU Books	Central Library HM	HEM	658.827 DUT;2 (Browse shelf(Opens below))	(04/07/1905)	Available	PU10956

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Previous	658.812 THO;1 R Who stole my customer ?? : winning strategies for creating and sustaining customer loyalty	658.812 ULW;1 R What customers want : using outcome-driven innovation to create breakthrough products and services	658.827 DUT;1 Brand management : principles and practices	658.827 DUT;2 Brand management : principles and practices	658.827 KAP;1 R Strategic brand management : creating and sustaining brand equity long term	658.8270954 KAN;1 R Branding India : an incredible story	658.8270954 KAN;2 R1 Branding India : an incredible story	Next

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