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Advertising and promotion : an integrated marketing communication perspective

By: Material type: TextPublication details: 2007 Tata McGraw-Hill New DelhiEdition: 7th edDescription: xxxiii, 1075ISBN:
  • 9780070144965
Subject(s): DDC classification:
  • 658.82 BEL;28 R
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Item type Current library Collection Call number Status Notes Barcode
Books Central Library Central Library Central Library 658.82 BEL;28 R (Browse shelf(Opens below)) Available Donated By Prof. Aiswarya S, MBA 86572

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